It IS possible to write with your audience and search engines in mind. Learn how to find your voice within the limitations of SEO here. In SEO and inbound marketing, the big buzzword of late has been ‘content.’ Everybody is concerned with developing and marketing great content. But the word itself, content, doesn’t mean anything more …
“Influencer marketing is critical for all brands because it’s the most effective driver of consideration and conversion. Trusted advocates are 4-10x more effective at driving sales, and 92% of consumers trust recommendations from people they don’t even know over a brand.” As for the future of influencer marketing, Experts expect it to get bigger, better, …
Developing relevant and timely content is now an essential part of your company’s marketing strategy. You understand Why Your Business Needs a Content Marketing Agency, and the green light has been given to hire one. But how do you navigate this growing field of business to find the right agency for you? Why Do you …
To create great content, you need great content creators. This guide will change the way you work with copywriters and ensure your relationships with writers run smoothly. A strong copywriter is a powerful asset to have. But having worked as both a writer and someone hiring writers, I’ve seen first-hand how potentially great relationships can …
Your LinkedIn profile is your online CV or your future business opportunity; it allows you to express your branding and put yourself out there for employers and customers to see. There are many reasons to create a LinkedIn profile, and not all of them are to find a new job. Many articles and posts may …
The holy grail of determining true social media ROI is to line social media activities up to sales. The relationships are valuable, yes. So is the engagement, the content, the brand awareness. But ultimately, you’re building all of those things so that you can increase the odds that people will spend money on you, donate …
10 metrices to boost your Sales (Leads) through Social Media Read More »
Many people have been asking me how to sell products/Services on Instagram, get the blue tick mark, get Instagram verified, make money on Instagram, and Of course, How do I become an Influencer? Before we jump right into it, the critical question is why Instagram is not Facebook, Twitter, or LinkedIn? Why Instagram? It doesn’t matter if …
Instagram 101 – Detailed Guide to Becoming an Instagram Influencer Read More »
Let’s start with a riddle: which would you choose? A million dollars right now One cent today, two cents tomorrow and four cents the next day, and so on for the next 30 days. Given this is a post about viral marketing and that you’re doing a riddle, you might suspect that option two is …
